I write beautiful digital content for brands helping people thrive

Kia ora, I’m a New Zealand-based digital content marketer and copywriter with over a decade of marketing and communications experience – and a crystal clear focus on results. I write content that’s irresistibly readable, deeply attuned to readers, and designed to drive action.  

I work with a range of clients, with a particular focus on lifestyle and wellbeing brands.

Content marketing is one of the best ways to build profile for your brand online

It can breathe life into your marketing and business. But there’s a catch – it only works when you have a smart strategy and invest in producing content that delivers real value to your audience.

I can take care of it all for you – from designing your content marketing strategy to writing your blog posts, e-books, landing pages, emails and social media posts.

I’ll listen carefully to what you want to achieve every step of the way and ensure my work is well aligned with your wider marketing programme.

Get in touch today and let’s get started

Content marketing

I can help plan your full content marketing strategy or simply write blog posts on demand

When done well content marketing is a powerful force for attracting new customers. I’ll listen carefully to what you want to achieve, walk you step-by-step through my process, create a content strategy, and do all the writing for you.

Website copy

As a freelance writer I offer a broad copy and content writing service

Good copy sells. I can write compelling copy for your website, landing pages, and other digital platforms, designed to resonate with your audience and drive action. Let’s talk about your marketing goals and give your brand a fresh presence online.

Feature articles

I have led nationwide communications campaigns

I work with lifestyle and wellbeing brands because I love learning about the latest expert advice, trends and research in these areas. When I’m not working with clients, I write my own feature articles for lifestyle and wellbeing publications.

“I highly recommend working with Gemma. She is an absolute professional in every way, and her insights are invaluable. She quickly understands the strategic context to develop messaging and communications that are on-message and engaging.”

Rachelle HardieNeil, Executive Vice President, New Zealand College of Chiropractic

“Gemma was a delight to work with and I would recommend her to anyone looking for top quality work from an engaged and thorough communications professional.”  

Andrew Barnard, formerly Head of Technology and Innovation at APX Travel Management



Gemma Bird is a digital copy and content writer based in New Zealand.

Get in Touch

Let’s talk about how I can help with your marketing – I’d love to hear from you.

Email: info@gemmabird.co.nz

Phone: +64 21 183 5812

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